They say numbers don’t lie and in industry and social media, all that actually issues are the numbers. The two cross hand in hand therefore why social media developed from being only a networking platform to a spot the place you’ll construct your logo and earn some cash.
With the correct of target market, social media can assist propel your logo to a profitable industry undertaking. Many of its customers have noticed this attainable and introduced their companies on-line. Similarly, social media influencers are capitalizing on their large following to begin companies.
Here are some Kenyan influencers who’ve constructed their very own companies.
Nanci Mwai began her style occupation from long ago in her campus days. She shared via her YouTube channel that she used to promote second-hand garments however needed to put the industry on hang. That’s when she taken with social media as a way influencer and now, she owns a boutique referred to as Shop New Level. The store has lately relocated to a larger area which speaks of the industry’ luck.
Eli’s impeccable style sense and love for socialization impressed him to create his personal match. The Instamarket is a well-liked, sibling-owned match in Nairobi which pulls style fans having a look to buy from quite a lot of Instagram distributors. It’s additionally a possibility to find the various style manufacturers within the nation. Apart from buying groceries, the development is stuffed with workshops, sport stations and naturally, a amusing turn-up as a result of Kenyans like to birthday party.
A fashionista at center, Cris introduced a clothes line that displays her enviable taste. The logo, Ikojn (pronounced icon), supplies women with elegant and stylish style items that vary from Ankara attire to Kimono pants units. She describes the logo as “a women’s wear brand based in Nairobi, Kenya that caters to the ever-evolving modern woman”.
It’s no longer each day that you just get to possess a make-up logo. However, this social media influencer used her wisdom and talents in attractiveness to create a make-up line. Joanna began off as attractiveness YouTuber and Instagram persona the place she showcased her make-up talents. Her upward thrust to recognition impressed her to release a make-up line referred to as Joanna Okay cosmetics which turned into moderately widespread as nicely.
The well-travelled, king of delight is a well-liked fixture in Nairobi’s nightlife. You can ceaselessly spot him at occasions being the lifetime of the birthday party. However, he additionally has an entrepreneurial background as the landlord of Posh By Jay. His adorable persona and difficult paintings grew to become his goals right into a fact with the luck of Posh clothes line and Posh Experience, a per month membership match he hosts at Mercury Lounge.
At a time when herbal, kinky hair wasn’t as stylish, Sheila wore her gorgeous, herbal hair proudly which earned her a cult following. Many folks sought after to understand her secret and the way she maintained such wholesome hair. As her band grew, she used her platform and love for hair to open a sumptuous salon referred to as Spritz Hair Studio.
Mutua, popularly referred to as Truthslinger on social media, is a celebrated photographer within the nation. He has captured probably the most most pretty pictures of Nairobi town, flora and fauna and mainly the rest that crosses his eyes. His pictures all the time garners a lot of consideration on social media. As such, he introduced his store, Soko Nne, the place he sells those prints together with branded t-shirts.